Who we are
An independent studio built on one idea: you should see what you are getting before anything is made.
Designed in South Africa, made to order
We design everything from South Africa: the studio, the garments and the designs in the library. Our print partner prints, cuts, sews and ships each order. Signature pieces for the US are made in North America.
Each piece is made only after you order it, so we hold no stock and there is no minimum order. The price per piece is the same from one to nine.

Two lines, chosen for how they print
The line-up is short on purpose: Signature, Essentials, and a few premium-brand garments from Champion, Under Armour and Adidas. Signature is printed flat across the whole fabric before the garment is cut and sewn, so a design runs edge to edge and across every seam. It is the premium line, and the one with a library of ready-made designs. Essentials is a classic garment with your print on the front, back or sleeves.

How we price
Our print partner charges for the garment and for each print on it, and the listed price is built from both. Signature prices include printing the whole garment. Essentials prices are for the garment, and each printed side is added in the studio before you order.
Either way, there is no setup fee, no charge per color, and the same price per piece from one to nine. Ten or more are quoted live in the studio; runs of 25 or more also get our print partner's volume discount, shown in the quote.

Our details
- Entity
- The Comfort Zone
- Post
- South Africa, Lansdowne, Cape Town, Western Cape, South Africa
Art in the studio
The graphics in the studio are open-source art. Each pack is used under its own license, every one of them permits commercial use, and the artists are named below.